Abstract:Generative recommendation models employing Semantic IDs (SIDs) exhibit strong potential, yet their practical deployment is bottlenecked by the high inference latency of beam-expanded autoregressive decoding. In this work, we identify that standard attention-heavy Transformer decoders represent a structural overkill for this task: the hierarchical nature of SIDs makes prediction difficulty drops sharply after the first token, rendering repeated attention computations highly redundant. Driven by this insight, we propose SID-MLP, a lightweight MLP-centric distillation framework that fundamentally simplifies the decoding paradigm for GR. Instead of executing complex, step-by-step attention mechanisms, our approach captures the global user context in a single operation, decoupled from sequential token prediction. We then distill the heavy autoregressive teacher into position-specific MLP heads, eliminating the dense attention overhead while preserving prefix and context dependencies. Extensive experiments demonstrate that SID-MLP matches the accuracy of teacher models while accelerating inference by 8.74x. Crucially, this distillation strategy can serve as a plug-and-play accelerator for different backbones and tokenizer settings. Furthermore, we introduce SID-MLP++, extending our distillation framework to replace the Transformer encoder, unlocking further latency reductions. Ultimately, our work reveals that decoder-side MLPs distillation is an effective acceleration path for structured SID recommendation, while full encoder replacement offers an additional speed--accuracy trade-off.
Abstract:A widely held hypothesis for why generative recommendation (GR) models outperform conventional item ID-based models is that they generalize better. However, there is few systematic way to verify this hypothesis beyond a superficial comparison of overall performance. To address this gap, we categorize each data instance based on the specific capability required for a correct prediction: either memorization (reusing item transition patterns observed during training) or generalization (composing known patterns to predict unseen item transitions). Extensive experiments show that GR models perform better on instances that require generalization, whereas item ID-based models perform better when memorization is more important. To explain this divergence, we shift the analysis from the item level to the token level and show that what appears to be item-level generalization often reduces to token-level memorization for GR models. Finally, we show that the two paradigms are complementary. We propose a simple memorization-aware indicator that adaptively combines them on a per-instance basis, leading to improved overall recommendation performance.